Making an excellent App Store page is not an art but its a science, there are many things you can add up on your app to increase the conversion rates as a marketer on the Google Play and Apple App store. ASO (App Store Optimization) is the best way to push…

People are watching more than 100 million hours of video on Facebook every day. Facebook video views are among the most cost-effective forms of social advertising at the moment. Video ads on Facebook will boost your brand awareness and strengthen your marketing message. Facebook video marketing: a Boon in disguise Videos are the…

Creating a successful website is not a single goal, but a three-stage achievement. It has to attract more visitors while enthralling them into lingering longer on the site; and encouraging re-visits from the usual customers. Such high-end aim can be achieved only by strategically planning the growth and expansion of…

Conversion Rate Optimisation (CRO) is the process of improving user experience in order to increase website visitors into potential customers and leads. Conversion rate refers to the number of visitors who do what you want them to do, like purchasing a product from your website, requesting a quote, subscribing to a service,…